I have been meaning to write about this over the weekend but couldnt’ find the time.

So last week Jehan Ara introduced us to Mindstorm Studios on ITLOW. Babar seemed to know what he was talking about. A young, energetic and upcoming entrepreneur. While listening to him I was very excited to hear about the game and what they are doing.

I wanted to take a few minutes to give my feedback to Babar regarding the game and business stuff around it.

1. Where is the trailer? I could not even find a link to the trailer on Jehan Ara’s post, neither on Mindstorm studio website. I had to digg it up myself on Google and then found out that its called Cricket Revolution (unless they have changed the name)

2. Launching in 2 months? Where is the buzz? See the thing with game industry is that they need to create a hype, a culture, a mystery around the game. I think Mindstorm studio should be spending a lot of time in marketing the game. Just making the game isn’t enough, it you can’t reach the masses. My suggestion would be to get a website up and running and start talking to every single game website to showcase and review your game. You need this hype, you need to get infront of those who won’t spend a single second in searching for you. Why should they?

3. What about XBOX and PS3? As far as I can tell they are launching a PC only version right now. My advice to Babar would be, do whatever you can to get the game on PS3 or XBOX. DO NOT launch without that. You need to cater to that market and they will love you for it. (i know i would)

4. At least say the name of the game in the interview. I didn’t hear any during the whole interview. This interview (and my more like this) should be used as a marketing tool and you should maximize every single marketing channel.

I am excited to see that a Pakistani company is coming forward with a game. I wish them all the best and I hope to see many other titles coming out of this studio. I know how hard it is to make a game and I really do appreciate their efforts.

To start off your marketing, here is a trailer for Cricket Revolution that I found on youtube.